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Action-ready Circular Solutions for Upper Austria

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Business Upper Austria wants to identify the main opportunities and investments that will accelerate the circular economy transformation in the region with positive climate and economic impacts.

1. Challenge

Business Upper Austria is confronted with the expectation to guide and assist regional industries in their green transformation journey, a challenge underscored by the European Green Deal and societal expectations for sustainability and carbon neutrality. This situation demands innovative solutions that enhance sustainability without compromising companies’ competitiveness and the possibility of new financial streams.

2. Solution

To address this challenge, VCG.AI was deployed to analyse and identify potential solutions that cater to the specific needs of companies within the Business Upper Austria cluster.

This approach didn’t require any pre-existing data from the region.

The comprehensive analysis led to the prioritisation of the three most relevant industries in the region. One of the prioritised industries, based on its economic and environmental impacts, was the bakery industry.

The platform’s algorithm recognised that the best solution for the bakeries in the cluster involves fermenting by-products to produce organic acids, which can then be utilised by the regional pharmaceutical companies. This is an example of highly localised solutions to ensure the feasibility and a stable business model behind the proposed value chains. 

An example of a localised solution – by-products and waste from the bakery industry can be transformed into organic acids for the pharmaceutical industry.

Source of image: Pexels.com.

This solution not only diverts waste from landfills but also creates a sustainable source of valuable compounds for the pharmaceutical industry and increases the value captured in the region.

The environmental benefits of the solution are substantial, with a projected reduction in GHG emissions of 2.12 kg CO2e per kg of dry feedstock. This represents a 2.5-fold decrease in emissions compared to landfill disposal and a 1.5-fold decrease compared to anaerobic digestion processes.

3. The Implementation Gap

However, a gap was identified in the local ecosystem – the absence of technology providers for the necessary fermentation processes.

By leveraging the Value Chain Generator®’s platform, potential fermentation technology providers were identified in the neighbouring regions. Based on the high added value of the opportunity, either the cluster or its members might choose to invest in developing such fermentation facilities by themselves. 

This was just one example of the solutions representing a significant step towards circularity, enhancing the competitiveness of the cluster’s companies by opening up new markets and technological partnerships.


Interested to know more and discuss how the Value Chain Generator can help you with your circular economy challenges? Let’s meet on a call – Intro Call.

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